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Privacy Policy

Effective Date: August 25, 2024

1. Introduction

At Novyrex Hotels Inc. ("Novyrex," "we," "us," or "our"), we are committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, and protect your personal information in compliance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable Canadian privacy laws.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

  • Contact information (name, address, phone number, email address)
  • Payment information (credit card details, billing address)
  • Identification information (government-issued ID, passport details)
  • Reservation details (check-in/check-out dates, room preferences, special requests)
  • Guest preferences and service history
  • Emergency contact information

2.2 Automatically Collected Information

When you visit our website or use our digital services, we automatically collect:

  • Device information (IP address, browser type, operating system)
  • Usage data (pages visited, time spent, click patterns)
  • Location information (with your consent)
  • Information through tracking technologies including data collection tools

3. How We Use Your Information

We use your personal information for the following purposes:

  • Processing and managing hotel reservations and services
  • Providing customer service and support
  • Processing payments and preventing fraudulent transactions
  • Improving our services and personalizing your experience
  • Communicating important information about your reservation or stay
  • Marketing communications (with your consent)
  • Complying with legal obligations and safety requirements
  • Analyzing website usage to enhance user experience

4. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information. We may share your information only in the following circumstances:

  • With service providers who assist in our operations (payment processors, technology services)
  • When required by law or legal process
  • To protect our rights, property, or safety, or that of our guests or others
  • With your explicit consent
  • In connection with a business transaction (merger, acquisition, or sale)

5. Data Collection Technologies and Advertising

5.1 Data Collection Tools

Our website and digital platforms use various data collection technologies to enhance user experience and analyze usage patterns. These tools help us understand how visitors interact with our services and improve functionality.

5.2 Third-Party Advertising Services

We work with advertising partners to deliver relevant promotional content. These partners may use tracking technologies to collect information about your browsing activities across websites for advertising purposes. You can control these preferences through your browser settings.

5.3 Analytics and Optimization

We use analytics tools to measure website performance, understand user behaviour, and optimize our digital services. This helps us provide better experiences for our guests.

6. Data Security

We implement appropriate technical, administrative, and physical security measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. These measures include:

  • Encryption of sensitive data transmission
  • Secure payment processing systems
  • Access controls and employee training
  • Regular security assessments and updates
  • Physical security measures at our facilities

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. Retention periods vary depending on the type of information and applicable legal requirements.

8. Your Rights and Choices

You have the following rights regarding your personal information:

  • Access: Request copies of your personal information
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information (subject to legal requirements)
  • Portability: Request transfer of your information to another service provider
  • Withdraw Consent: Withdraw consent for marketing communications
  • Complaint: File a complaint with the Privacy Commissioner of Canada

9. International Data Transfers

Your personal information may be processed and stored in Canada or other jurisdictions where our service providers operate. We ensure appropriate safeguards are in place to protect your information in accordance with Canadian privacy standards.

10. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete such information promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the updated policy on our website and updating the effective date. Your continued use of our services constitutes acceptance of the revised policy.

12. Contact Information

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Privacy Officer
Novyrex Hotels Inc.
405 Spray Avenue
Banff, Alberta, Canada
Phone: +1 306-737-2288
Email: [email protected]

Last Updated: August 25, 2024

By using our services, you acknowledge that you have read and understood this Privacy Policy.

Experience the pinnacle of Canadian luxury hospitality in the heart of the Canadian Rockies.

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Contact Information

Phone: +1 306-737-2288

Email: [email protected]

Address: 405 Spray Avenue
Banff, Alberta, Canada


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