Our Canadian Story

For over three decades, Novyrex Hotels has been defining luxury hospitality in Canada's most spectacular destinations.

Historic hotel building in Canadian Rockies

Our Heritage

A journey through time in Canadian hospitality

1987

The Beginning

Founded by visionary hotelier Margaret Sinclair in the heart of Banff, Alberta, with a dream to create Canada's most distinctive luxury hotel experience. Our first property opened its doors with just 24 suites, each designed to showcase the breathtaking beauty of the Canadian Rockies.

1995

Expansion Era

After eight years of exceptional service, we expanded to our second location in Whistler, British Columbia. This marked the beginning of our commitment to bringing luxury hospitality to Canada's premier mountain destinations.

2003

Award Recognition

Novyrex Hotels received its first "Canadian Hospitality Excellence Award," recognizing our commitment to authentic Canadian service and environmental stewardship in mountain tourism.

2015

Sustainable Luxury

We launched our "Green Rockies Initiative," becoming one of Canada's first luxury hotel chains to achieve carbon-neutral operations while maintaining our signature five-star service standards.

2024

Today & Beyond

With properties across Canada's most stunning landscapes, we continue to innovate while honouring our heritage. Every guest experience is crafted to embody the spirit of Canadian hospitality—warm, authentic, and unforgettable.

Our Mission

"To create extraordinary experiences that celebrate Canada's natural beauty while providing unparalleled luxury and genuine hospitality that reflects the warmth and character of our great nation."

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Environmental Stewardship

We're committed to protecting Canada's pristine wilderness for future generations through sustainable tourism practices.

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Authentic Hospitality

Our team embodies the genuine warmth and friendliness that Canada is known for worldwide.

Luxury Redefined

We believe true luxury lies in personalized service, attention to detail, and creating meaningful memories.

Leadership Team

Meet the visionaries behind Novyrex Hotels

CEO Margaret Sinclair
Margaret Sinclair

Founder & CEO

Visionary leader with over 35 years in luxury hospitality.

COO James Mitchell
James Mitchell

Chief Operating Officer

Expert in luxury hotel operations and guest experience optimization.

Director Sarah Chen
Sarah Chen

Director of Sustainability

Leading our environmental initiatives and eco-luxury programs.

Chef Director David Laurent
David Laurent

Executive Chef Director

Michelin-trained chef specializing in Canadian cuisine innovation.

Recognition & Awards

Celebrating excellence in Canadian hospitality

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Canadian Hotel Excellence

2023

Best Luxury Mountain Resort Chain

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Green Tourism Award

2022

Outstanding Environmental Leadership

Five Diamond Rating

2021-2024

Canadian Automobile Association

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Best Employer

2023

Alberta Hospitality Industry